I build AI systems that deal with real customers: a voice receptionist that answers a shop's phone, a chat pipeline that qualifies and books leads, and a tool that turns email replies into next steps. I care most about the details that decide whether they hold up day to day, like what happens when the model is wrong, when a caller interrupts, or when the same webhook arrives twice.
Small businesses are the customers I enjoy building for, because the result is easy to see: a call that used to go to voicemail now gets answered, and the details land where the team will see them.